{"id":9242,"date":"2023-08-08T09:54:49","date_gmt":"2023-08-08T13:54:49","guid":{"rendered":"https:\/\/www.roughtype.com\/?p=9242"},"modified":"2023-08-08T11:42:49","modified_gmt":"2023-08-08T15:42:49","slug":"culture-vultures","status":"publish","type":"post","link":"https:\/\/www.roughtype.com\/?p=9242","title":{"rendered":"Culture vultures"},"content":{"rendered":"<p>I&#8217;m not tearing up over Elon Musk&#8217;s termination, with extreme prejudice, of Twitter. Kill the blue bird, gut it, stuff it, and stick it in a media museum to collect dust. Think of all the extra time journalists will now have for journalism.<\/p>\n<p>But there is something ominous about a superbillionaire taking over what had become a sort of public square, a center of <em>discourse<\/em>, for crying out loud, and doing with it what he pleases, including some pretty perverted acts. I mean, that X logo? Virginia Heffernan <a href=\"https:\/\/www.latimes.com\/opinion\/story\/2023-07-26\/twitter-x-elon-musk-bird-logo\">compares<\/a> it to &#8220;the skull and crossbones on cartoon bottles of poison.&#8221; To me, it looks like something that a cop might spray-paint on a floor to mark the spot where a corpse lay before it was removed\u2014the corpse in this case being the bird&#8217;s.<\/p>\n<p>Musk&#8217;s toying dismemberment of Twitter feels even more unsettling in the wake of the announcement yesterday that private-equity giant KKR is buying Simon &amp; Schuster, publisher of <em>Catch-22<\/em> and <em>Den of Thieves<\/em>, among other worthy titles, for a measly billion and a half. <a href=\"https:\/\/www.nytimes.com\/2023\/08\/07\/books\/booksupdate\/paramount-simon-and-schuster-kkr-sale.html\">Says<\/a> S&amp;S CEO Jon Karp: &#8220;They plan to invest in us and make us even greater than we already are. What more could a publishing company want?&#8221; That would have made a funny tweet.<\/p>\n<p>Both gambits are asset plays, or, maybe a better term, asset undertakings. I don&#8217;t understand everything Musk&#8217;s doing\u2014manic episodes have their own logic\u2014but he does get an established social-media platform and a big pile of content to feed into the large language model he&#8217;s building at xAI. (Fun game: connect the Xs.) KKR gets its own pile of content to, uh, leverage. It intentions probably aren&#8217;t entirely literary.<\/p>\n<p>Well-turned sentences had a decent run, but after TikTok they&#8217;ve become depreciating assets. Traditional word-based culture\u2014and, sure, I&#8217;ll stick Twitter into that category\u2014is beginning to look like a feeding ground for vultures. Tell Colleen Hoover to turn out the lights when she leaves.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m not tearing up over Elon Musk&#8217;s termination, with extreme prejudice, of Twitter. Kill the blue bird, gut it, stuff it, and stick it in a media museum to collect dust. Think of all the extra time journalists will now have for journalism. But there is something ominous about a superbillionaire taking over what had [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-9242","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts\/9242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9242"}],"version-history":[{"count":3,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts\/9242\/revisions"}],"predecessor-version":[{"id":9245,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts\/9242\/revisions\/9245"}],"wp:attachment":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}