{"id":800,"date":"2007-05-08T13:38:43","date_gmt":"2007-05-08T19:38:43","guid":{"rendered":"https:\/\/www.roughtype.com\/wp\/?p=800"},"modified":"2007-05-08T13:38:43","modified_gmt":"2007-05-08T19:38:43","slug":"wombbased_seo","status":"publish","type":"post","link":"https:\/\/www.roughtype.com\/?p=800","title":{"rendered":"Womb-based SEO"},"content":{"rendered":"<p>Here&#8217;s a sign of the times. Expectant parents are beginning to google prospective baby names to ensure that their kids won&#8217;t face too much competition in securing a high search rank. The Wall Street Journal <a href=\"http:\/\/online.wsj.com\/article\/SB117856222924394753.html\">reports<\/a> on one example of a couple using search engine optimization in picking a name:<\/p>\n<blockquote>\n<p>When [Abigail] Wilson, now 32, was pregnant with her first child, she ran every baby name she and her husband, Justin, considered through Google to make sure her baby wouldn&#8217;t be born unsearchable. Her top choice: Kohler, an old family name that had the key, rare distinction of being uncommon on the Web when paired with Wilson. &#8220;Justin and I wanted our son&#8217;s name to be as special as he is,&#8221; she explains.<\/p><\/blockquote>\n<p>Hmm. If SEOing babies tempts parents to name a child after a toilet manufacturer, I&#8217;m not sure it&#8217;s such a great idea.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here&#8217;s a sign of the times. Expectant parents are beginning to google prospective baby names to ensure that their kids won&#8217;t face too much competition in securing a high search rank. The Wall Street Journal reports on one example of a couple using search engine optimization in picking a name: When [Abigail] Wilson, now 32, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-800","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts\/800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=800"}],"version-history":[{"count":0,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts\/800\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}