{"id":1124,"date":"2008-05-25T09:41:51","date_gmt":"2008-05-25T15:41:51","guid":{"rendered":"https:\/\/www.roughtype.com\/wp\/?p=1124"},"modified":"2008-05-25T09:41:51","modified_gmt":"2008-05-25T15:41:51","slug":"silicon_death_v","status":"publish","type":"post","link":"https:\/\/www.roughtype.com\/?p=1124","title":{"rendered":"Silicon Death Valley"},"content":{"rendered":"<p>The Register&#8217;s Ashlee Vance wriggles through a Las Vegas Mantrap to get <a href=\"http:\/\/www.theregister.co.uk\/2008\/05\/24\/switch_switchnap_rob_roy\/\">the goods<\/a> on the SuperNAP, a vast, superpowered data center being constructed in the Nevada desert by a shadowy hosting firm called Switch Communications. <a href=\"http:\/\/www.theregister.co.uk\/2008\/05\/24\/switch_supernap\/\">Writes<\/a> Vance:<\/p>\n<blockquote>\n<p>This 407,000 square foot computing compound will house servers and storage systems owned by many of the world&#8217;s most prominent companies. And, unlike most centers of its kind, the SuperNAP will not rely on raised floors or liquid cooling systems to keep the hardware humming. Instead, it will be fueled by custom designs that allow it to maintain an astonishing 1,500 watts per square foot &#8211; or close to three times the industry standard.<\/p><\/blockquote>\n<p>That&#8217;s a lot of juice. In fact, according to one <a href=\"http:\/\/blog.teamsilverback.com\/?p=16\">estimate<\/a>, the SuperNAP will suck up more power than is used by the Bellagio, the Venetian, and Caesar&#8217;s Palace combined.<\/p>\n<p>Switch CEO Rob Roy claims the design of the SuperNAP is far more advanced than that of the massive server farms being erected by Google, Microsoft, and other tech leaders. &#8220;What we are building has three or four times the power and cooling of the other guys,&#8221; he boasts. According to Roy, the company&#8217;s investors are urging him to build 10 more SuperNAPs around the world. &#8220;Such an undertaking,&#8221; writes Vance, &#8220;could strap actual muscle to the cloud and utility computing buzzwords that have become commonplace in the technology industry.&#8221; It could also tap out a lot of local power grids.<\/p>\n<p>In the meantime, aficionados of data center porn will get a charge out of the <a href=\"http:\/\/www.switchnap.com\/pages\/products\/the-supernap-video.php\">SuperNAP video<\/a>. It&#8217;s totally Vegas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Register&#8217;s Ashlee Vance wriggles through a Las Vegas Mantrap to get the goods on the SuperNAP, a vast, superpowered data center being constructed in the Nevada desert by a shadowy hosting firm called Switch Communications. Writes Vance: This 407,000 square foot computing compound will house servers and storage systems owned by many of the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-1124","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts\/1124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1124"}],"version-history":[{"count":0,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=\/wp\/v2\/posts\/1124\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.roughtype.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}