
« Announcing "The Big Switch" | Main | Intuit's cloudburst frustrates customers »
Google buys PowerPoint editor
April 17, 2007
Filling in a hole in its Google Apps suite, Google has acquired Tonic Systems, which provides a set of tools for the online editing, viewing, and sharing of presentations created with Microsoft PowerPoint. Tonic Systems describes itself as "Java PowerPoint Specialists." Google says it will incorporate Tonic's technology into a new presentation service that will be added this summer to Apps.
Tonic's TonicPoint tools allow you to open a PowerPoint presentation with your web browser, edit it, add new slides to it, extract text and images from it, and save the edited version in various formats. What makes TonicPoint particularly interesting, in the context of Google's ambitions, is that you don't have to have a copy of PowerPoint installed on your PC to open and edit a PowerPoint file with the tools. You only need the file. You can, effectively, work in a Microsoft app without buying the Microsoft app.
As with Google Docs and Google Spreadsheets, Google seems to be designing Google Presentations as a hybrid complement/competitor to Microsoft's Office applications. You first use them as add-on tools for manipulating and sharing Microsoft files online, and then, eventually, you find that you don't need the underlying applications anymore. Google Apps, in other words, is designed not as an Office Killer but rather as a kind of Office Bodysnatcher. Google doesn't want to fight the Microsoft apps head-on. It wants to get inside them, and slowly take them over.
Google has wiped the Tonic Systems' web site clean, but, for the moment, a demo of the service is still running here. (Update: It's gone.) Here are some screen shots:
Advertisement: Are you ready for "The Big Switch"? Nicholas Carr's new book "is the best read so far about the significance of the shift to cloud computing," says the Financial Times. The Independent says it's "lucid and mind-boggling." Order now from Amazon.com.
Comments
Re: "Google Apps, in other words, is designed not as an Office Killer but rather as a kind of Office Bodysnatcher. "
I can't believe you didn't call Google Apps the Office Parasite!
Posted by: Michael Walsh
at April 17, 2007 09:08 PM
I can't believe you didn't call Google Apps the Office Parasite!
I would have, but I've come to learn that if you put the word "parasite" in a post, Google feeds you ads for "colon cleansers."
Posted by: Nick Carr
at April 17, 2007 09:19 PM
RE: ".. Google feeds you ads for "colon cleansers."
Good one, today Nick Carr is funnier than Dilbert.
Posted by: Gord Irish
at April 18, 2007 02:03 AM
Post a comment
Thanks for signing in, . Now you can comment. (sign out)
(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)Work in progress:
The Shallows
Nick's new book:
"Future Shock for the web-apps era" -Fast Company
"Ominously prescient" -Kirkus Reviews
"Riveting stuff" -New York Post
Greatest hits
Avatars consume as much electricity as Brazilians
The love song of J. Alfred Prufrock's avatar
Flight of the wingless coffin fly
Other writing
The end of corporate computing
Nick's last book:
Order from Amazon
Visit book site