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The blog channel
July 18, 2006
Business Week Online is running a column by me, Lessons in Corporate Blogging, aimed at helping companies sort through the pros and cons of launching a blog. It draws on Dell's and Microsoft's recent blogospheric experiences as well as on Apple's modestly framed blog (yes, Apple has a blog).
Also, on my essay blog, Digital Renderings, I've posted "Great Product, Lousy Business," an article that examines why great technological inventions - like the supersonic jet - sometimes go nowhere in the marketplace. This is a slightly revised version of a piece that appeared originally in Strategy & Business.
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(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)Nick's latest book:
"Future Shock for the web-apps era" -Fast Company
"Ominously prescient" -Kirkus Reviews
"Riveting stuff" -New York Post
Greatest hits
Avatars consume as much electricity as Brazilians
The love song of J. Alfred Prufrock's avatar
Flight of the wingless coffin fly
Other writing
The end of corporate computing
Nick's first book:
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