« How large is the long tail? | Main | Amusements »

Is video the new fiber?

July 26, 2006

It's become something of a truism that running a web business these days doesn't require much capital. Computing is cheap, storage is cheap, bandwidth is cheap - and, to boot, you can get your content for free (unless you're Jason Calacanis).

Like most truisms, this one's pretty true. But it's not entirely true. There are exceptions - web businesses that require a whole of capital - and the exceptions are interesting because they mark the stress points in the entrepreneurial economy, the places where you can most clearly see the current balance of fear and greed. Back in the dot-com days, the big stress point was fiber-optic cable. Huge amounts of money were dumped into the ground, as companies built high-speed networks designed to handle an expected tidal wave of demand. But the surf didn't come in - at least not quickly enough - and all that cash stayed in the ground. The overhang of overcapacity sank a lot of companies, ultimately leading to the repricing, at pennies to the dollar, of that capacity, which in turn is fueling, in part, the current resurgence of investment in web businesses. All's well that ends well - unless it was your money that got buried.

Today, video may be emerging as the new stress point - the new fiber. Running a big on-line video business is anything but inexpensive. Storage and bandwidth may be relatively cheap, but if you consume enough of them, as video businesses do, they start to get very expensive. Yet we're now seeing all sorts of companies make those investments, from deep-pocketed big guys like Google and Microsoft and Apple to not-quite-so-deep-pocketed big guys like Amazon to startups like YouTube, Grouper, Motionbox and their brethren. What's not known is how much profit is going to be pumped out of this business, in its various forms, in the short to medium term. What is known is that there's a heck of a lot of redundant capacity being built up, and unless you believe that all the companies rushing into this market are going to be successful in it, you have to assume that there's going to end up being more capacity than demand and, hence, a painful accounting for some of the investors. How painful? We don't know. Maybe it'll be a toothache, maybe it'll be a leg run over by a lawnmower. Faith-based investing is always risky, though, and it gets really risky when the business is a capital-intensive one.

Advertisement: Coming this spring: Nicholas Carr's new book The Shallows: What the Internet Is Doing to Our Brains. Preorder now from Amazon.

Comments

Lots of cheap, nearly new secondhand gear coming soon! I think the SF Chronicle tallied more than 240 video download sites. You've got to love the VCs, their herd mentality more than spoils markets, it kills them stone dead.

Posted by: Tom Foremski [TypeKey Profile Page] at July 26, 2006 08:30 PM

240? Wow.

Posted by: Nick Carr [TypeKey Profile Page] at July 26, 2006 10:09 PM

Some recent bandwidth costs I saw for YouTube got me thinking about the same thing yesterday: http://bitmason.blogspot.com/2006/07/bandwidth-isnt-free.html. As you say, it's not a certainty that there can't be supportable business models but history suggests that we should be skeptical.

Gordon

Posted by: ghaff [TypeKey Profile Page] at July 27, 2006 11:52 AM

Post a comment

Thanks for signing in, . Now you can comment. (sign out)

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)


Remember me?


 Subscribe to Rough Type

Nick's next book:
shallowscoverthumb2.jpg

Nick's latest book: bigswitchcover2thumb.jpg "Future Shock for the web-apps era" -Fast Company

"Ominously prescient" -Kirkus Reviews

"Riveting stuff" -New York Post

Order from Amazon

Visit Big Switch site

Read Q&A with Nick

Greatest hits

The amorality of Web 2.0

Twitter dot dash

The engine of serendipity

The editor and the crowd

Avatars consume as much electricity as Brazilians

The great unread

The love song of J. Alfred Prufrock's avatar

Flight of the wingless coffin fly

Sharecropping the long tail

The social graft

Steve's devices

MySpace's vacancy

The dingo stole my avatar

Excuse me while I blog

Other writing

Is Google Making Us Stupid?

The ignorance of crowds

The recorded life

The end of corporate computing

IT doesn't matter

The parasitic blogger

The sixth force

Hypermediation

More

Nick's first book: Order from Amazon

Visit book site

Rough Type is:

Written and published by
Nicholas Carr

Designed by

JavaScript must be enabled to display this email address.

What?